TMB Guide - Landing Page - Building and Scaling Employee Advocacy Programs

Employee Value Propositions: 2025 Guide for Enhancing Your Employer Brand

In this comprehensive guide, heads of employer brand and recruitment marketing at the world’s largest companies provide strategies for launching employee value propositions (EVP) and measuring their success.

Discover best practices for:

  • Setting the foundation of your EVP
  • Aligning employer branding with company goals
  • Engaging candidates through authentic messaging
  • Launching an EVP internally and externally
  • Measuring the success of your EVP after launching

Download our guide to establish an effective EVP and enhance your employer brand. 

Download the guide!