As we approach 2025, the importance of planning is more pressing than ever, with talent marketing leaders navigating a dynamic mix of challenges and new opportunities. 

To help guide your efforts, we delved into key insights from our panel discussion, Gearing up for 2025: Talent Marketing Strategies and Priorities, where recruitment marketing leaders shared how they’re: 

• Prioritizing personalization and authenticity in employer branding 
• Showcasing DEI in talent marketing 
• Leveraging flexible work arrangements as a competitive advantage 
• Adapting to budget constraints and prioritizing high-impact channels 
• Leveraging technology and AI for operational efficiency 

Download our guide to learn five essential strategies to strengthen talent marketing in the year ahead.